Name: Lou Campbell
Airport: East Midlands
Store: World Duty Free
Position: Customer Service Assistant

Lou Campbell has been with WDF at East Midlands airport for the last nine years and originally joined after hearing about it from a friend. She has a background as a florist. 

It’s a great atmosphere at the airport. Customers are happy because they’re going on holiday. A lot of them will return the following year and pop in to say hello. It’s so different from high street retail – for one thing, the staff isn’t constantly changing, so there’s a real team feeling.

‘I’m in my own little world here. I get to meet people, talk to them, and I feel like I’m making their day better in some way. And it’s not always through selling them something. Actually, I’m often on ‘meet and greet’, where my job is to say hi and make people feel welcome. Every person who walks through the door is different. Some people you can have a laugh with and others just want to get down to it and choose something. So you become an expert in people-watching.

‘I’ve always been on cigarettes and alcohol – sometimes perfumes. I like the variety. You get training in different areas. My new forte is handbags. Recently, the head of Biza came in and said that my display was the best display of handbags he’d seen in a long time and he shook my hand and asked me what I did before. So maybe it was my training as a florist that gave me an eye for design.

‘I love it. I really can’t imagine doing anything else. I’m happy where I am and enjoy going to work every day. When it’s your job to be positive, it rubs off on you and helps you enjoy your day.